And it’s only been a week.
Taylor Swift decided not to put her latest album on Spotify. Yet. This means the only way fans can get their hands on reputation is to purchase it on iTunes or go in-store for a physical copy which makes the fact that the album sold a mind-blowing 1.05 MILLION copies in only four days even more amazing. This makes her album the top selling album of 2017! As you do, Taylor. As you do.
reputation marks T. Swift’s sixth studio album, and the fourth to sell a million copies in a week. And she is now the only artist to have achieved four million-selling weeks. An incredible record to hold.
With mixed reviews following the release of “Look What You Made Me Do,”, the lead single off the album, some were wondering how the rest of the album would follow up. But CLEARLY it’s proven any skeptics wrong.
Speaking of her album release, Taylor Swift made a little pit-stop at the local Target in Nashville to grab a couple copies of reputation for herself and her friends. Joined by her squad of backup singers and dancers, they picked up their own copies along with the two magazines (’cause they’re different, FYI 😉).
She announced via her insta story that she would be on her way to Target which was then followed by a bunch of other short vids capturing the journey, step by step. Along the way we see Taylor, we see some lucky Swifties meet Taylor and a whole lot of reputation albums being bought.
Did you catch this all on Taylor’s Instagram? Let us know in the comments below, or tweet us over @umusic.