26 March 2019 (Toronto, ON) – Today, GRAMMY Award-winning Multi-Platinum singer/songwriter Daya unveils the music video for her latest hit “Insomnia” via Interscope Records/Universal Music Canada, the country’s leading music company. The video throws viewers into rave culture with an epic party; but while everyone is dancing in the club, Daya is alone in a darkly-lit room, unable to join the party as her thoughts stay focused singularly on missing the one she loves. The video, directed by Nick Harwood, can be seen today in iconic Times Square in New York City with the support of MTV. Watch the video HERE to get lost in the party and emotions of “Insomnia”.
“‘Insomnia’ at its core is a gritty club pop anthem about missing the person you love, so it felt appropriate to take the visuals in a rave direction in a grimy abandoned warehouse that feels like something you’d stumble into at 3am in Berlin to temporarily neglect whatever pain you’re feeling,” Daya says of the track’s stunning visual. “Nick Harwood took this vision and perfectly brought it to life by adding intense strobe lighting and other atmospheric elements to capture these flickering moments of desperation and loneliness, even amidst a seemingly lively, crowded setting.”
“Insomnia” – available everywhere now – has been added to Spotify’s #1 playlist globally, Today’s Top Hits (22.8M Followers) and Daya has moved up to the #1 slot on Pop Rising (1.5M Followers) this week. “Insomnia” has also been added to The A-List: Pop on Apple, which is currently the 2nd most popular Pop playlist on Apple, and the 6th most popular playlist overall. The single has garnered praise from numerous press outlets such as Billboard, PAPER Magazine, & Idolator. Idolator names the song “her catchiest single to date” and describes it as an “explosive electro-pop anthem.” Billboard calls the track a “shuddering pop production.”
“Insomnia”, laced with a hypnotic beat behind Daya’s trademark vocals, was written by Daya, Oscar Görres, J Kash and Michael Pollack and produced by Görres.
Photo Credit: Martina Matencio
“Insomnia” cover art (courtesy Interscope Records):