LUKE BRYAN PREMIERES THE OFFICIAL VIDEO FOR HIS HIT SINGLE “DOWN TO ONE”
OFF HIS SEVENTH STUDIO ALBUM BORN HERE LIVE HERE DIE HERE
02 FEBRUARY 2021 (TORONTO, ON) - Billboard Magazine’s Top Country Artist of the 2010s, Luke Bryan, exclusively premiered the music video for his fast rising, top 5 hit single “Down To One” with Facebook on Monday February 1st via Universal Music Canada, the country's leading music company.
Listen and watch the “Down To One” music video HERE
Listen to the album " Born Here Live Here Die Here" HERE
The video was directed by Michael Monaco of FlyHigh Films making it his 17th for Luke since 2013. That catalogue of music videos includes two CMT Music Awards in the Male Video of The Year category for “Play It Again” and “One Margarita.”
“Down To One” was written by Dallas Davison, Justin Ebach and Kyle Fishman and is the fourth single off Luke’s sixth consecutive #1 debuting album, BORN HERE LIVE HERE DIE HERE.
Media praised the song as a “swaying, one-on-one jam” and as “catchy, fun and has Bryan leveling up by blending country elements with sharp and crisp electronic sounds, steady backbeats and keyboards for a song that also feels like an ’80s classic.”
“Down To One” is the follow up to the album’s three previous #1 singles, “Knockin’ Boots,” “What She Wants Tonight,” and “One Margarita,” which landed as Luke’s 25th career #1 single, has more than 269 million streams and the song’s video has nearly 30 million views on You Tube.
On Valentine’s Day, Luke will return to the judge’s table alongside Katy Perry and Lionel Richie for the premiere of the fourth season of American Idol on ABC.
About Luke Bryan
Luke wrapped 2020 as Billboard’s Top Country Artist of the 2010s by reigning on their charts with 11 #1s on the Hot Country Songs chart and nine #1s on the Top Country Albums chart during the last decade.
Since his debut in 2009, Luke has garnered 25 #1 hits and has more RIAA certified digital singles than any other country artist with 54.5 million. Luke has also tallied 14.6 Billion streams, 12.5 million albums sold with four Platinum albums, two 4x-Platinum albums, seven RIAA certified albums, 22 Platinum singles and 12 Multi-Platinum singles.
Luke’s seven headline concert tours have played for 12 million fans including 36 stadium concerts, 11 Farm Tours, six years of Spring Break shows and six sold-out Crash My Playa concert events.
He was recognized as a CMT Artist of the Year six consecutive times, was twice named the Entertainer of the Year by BOTH the Academy of Country Music and the Country Music Association and was honored as a NSAI Artist/Songwriter of the Year. In total Luke has won over 40 music awards including seven ACM awards including his honor as the first-ever recipient of the ACM Album of the Decade Award for Crash My Party, seven CMT Music Awards, five Billboard Music Awards, four American Music Awards, two CMA awards, an iHeart and a Teen Choice award and more. Luke was also named the Most Heard Artist of the Decade by Country Aircheck.
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