NIGO PRESENTS DEBUT SINGLE “ARYA” FEATURING A$AP ROCKY
“ARYA” MUSIC VIDEO FEATURES SURPRISE CAMEOS FROM PHARRELL AND KID CUDI
“I KNOW NIGO” ALBUM SET TO RELEASE ON MARCH 25TH VIA VICTOR VICTOR WORLDWIDE/REPUBLIC RECORDS
“There’s a very famous quote from Kenzo san,” Nigo said. “When he was asked, ‘What’s fashion?’ he replied: ‘music.’”
(from New York Times article “The Designer Bringing a New Cool to Kenzo”-1.22.22)
28 JANUARY 2022 (TORONTO, ON) – Following his debut show in Paris as artistic director for KENZO, with an audience that included Pharrell, Ye, Julia Fox, Tyler the Creator, Pusha T, and GUNNA, among others, Japanese cultural and fashion icon, NIGO, releases “Arya” [feat. A$AP Rocky], the first single off his upcoming album I Know Nigo, which is set for release on March 25th via Victor Victor Worldwide/Republic Records/Universal Music Canada, the country's leading music company NIGO and Pharrell are set to serve as the albums executive producers. The accompanying visual for “Arya” was creative directed by AWGE and includes appearances by Kid Cudi and Pharrell.
The track marks the first from NIGO’s highly anticipated upcoming album, I Know Nigo, that will be his first musical body of work in nearly two decades. producers.
NIGO’s debut show for KENZO gave the audience an exclusive preview of the album showcasing features from A$AP Rocky, Kid Cudi, Pharrell Williams, Pusha T, Teriyaki Boyz, Tyler the Creator and Lil Uzi Vert as announced by NIGO last month. Snippets of the new music went viral and trended on Twitter immediately following the shows debut and accumulated over a million plays on clips that were shared across the platform.
More music from NIGO coming soon.